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Double Distraction Podcast
Tampa
Hotdogitarian
CAMPAIGN MANAGER/LEAD RESEARCHER/GRAPHIC DESIGNER
Purpose: Elevate the perception of hot dogs in Tampa
Strategy: Create a relatable identity and sense of community to represent and unite hot dog lovers
Software: Illustrator & Photoshop
My Contributions:
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Managed account and creative teams
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Insights - secondary research collection and analysis
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Analyzed primary data
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Podcast concept and designed logo
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Co-concepted Tampa Dog
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Budget breakdown
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Pitch presenter
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Full Deck
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